- Strategic coverage in each Country (City and Retails of greater importance and representativeness).
- Permanent training to the team and partners.
- Information gathering, analysis for short term decision making.
- Development of personalized material for each Retail.
- Optimization of the investment made by Microsoft in the region.
- Execution through the given guidelines, a correct exhibition and communication of the brand, increasing its visibility.
- 30% coverage over the total number of stores with brand presence.
- 61% of total office sales are made in stores with coverage.
